The Salesforce Marketing Cloud Administrator course is designed to give you an in-depth understanding of the tools and responsibilities needed to manage and maintain the Marketing Cloud platform. From subscriber data management and security best practices to integration possibilities, this course covers all the foundational skills required for effective platform administration.

You’ll dive into topics like account configuration and monitoring, data governance, and Marketing Cloud extension products, ensuring you're prepared to handle both day-to-day administrative tasks and larger business requirements.

This course also includes coverage of integration possibilities such as FTP, API, and Marketing Cloud Connect, providing you with the knowledge to seamlessly integrate Marketing Cloud with other platforms. By the end of this course, you will have the confidence to troubleshoot user requests, evaluate data quality, and monitor account activities.